Get more sales this holiday season!

Who doesn't love a good deal?!

Your customers specifically... so let's use the data from Black Friday Sales and Cyber Monday sales to better your ROI!

Here are a few ideas to market your holiday sales events and grab people's attention.

Decide what discounts best fit your business

On average, shoppers saved 24% thanks to last year's Black Friday deals... I know you might be thinking... I CAN'T GIVE THEM A 24% DISCOUNT ON MY PRODUCTS!

It's okay! Because the deals can come in different shapes and forms, such as:

  • Cash or percentage discounts

  • Free shipping

  • Buy one, get one free

  • Flash sale

  • Promo codes

The more money people can save – the bigger the chances of selling. Do your calculations and figure out the sweet spot for giving generous discounts, staying ahead of the competition, and making a good profit.

Choose which products to promote

There are three main categories of products merchants choose to bring into the spotlight every holiday season – hot, new products, bestsellers, and money-makers. To encourage people to buy slow-selling products, try the Buy one, get one free promo.

Spice up your store with a holiday theme

Make sure that people can see what great deals are coming their way by adding Black Friday/holiday-inspired visuals to your website or marketplace storefront. Here are some ideas:

  • An eye-catching banner at the top of the page

  • Holiday-themed hero images and background photos

  • A countdown timer to Black Friday and Cyber Monday

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